Forms and portals
Use 85-90%. Details stay readable, the file size stays reasonable, and most uploads pass.
Windows guide
If you use Windows, you have probably seen this already: someone sends you iPhone photos through email, chat, iCloud, or a shared folder, and the files show up as HEIC. Convert them to JPG and life gets easier, whether you need to open, attach, edit, or upload them.
Some Windows apps can view HEIC files, especially when the right extensions or newer app versions are installed. The problem usually appears when a form, older editor, website, or support tool asks specifically for JPG, JPEG, or PNG. Converting creates a compatibility copy while leaving the original HEIC file untouched.
Treat the JPG as a delivery format. Keep the HEIC original if it came directly from an iPhone, because it may be the better source for archiving or future edits.
First, put the HEIC files in one folder on your PC so you are not hunting around for them later. Then open the browser-based HEIC to JPG converter, select one or more .heic or .heif files, keep JPG as the output, and choose a quality setting. When it finishes, download the JPGs one by one, or use Download all as ZIP if you converted a batch.
For quick format changes, the browser converter is the lowest-friction option. It works well for forms, email, and occasional batches, but please do not throw hundreds of huge photos at the browser in one go. Split very large folders so the tab does not crawl or crash halfway through.
Windows Photos or another viewer can be enough when you only need to look at a HEIC file, especially if HEIC support is installed. But viewing a file locally does not mean a website will accept it. Portals often check the extension and still demand JPG or PNG.
A desktop image editor is better when you also need resizing, annotations, cropping, or controlled export settings. If all you need is a JPG copy, though, installing a full editor just for conversion is usually more hassle than it is worth. Asking the sender for JPG also works, but only if they are willing to resend and you do not already have a whole folder waiting.
Use 85-90%. Details stay readable, the file size stays reasonable, and most uploads pass.
Use 80-90% when the goal is sharing a photo quickly and smaller files matter.
Use 95-100% if the JPG will be edited again or printed later.
Select multiple HEIC files and download a ZIP so the converted JPGs stay grouped.
Convert the HEIC to JPG and upload the .jpg file instead of the original .heic file.
Lower quality in small steps, such as 90% to 85%, and test whether the upload accepts it.
Local viewer support does not guarantee website support. The portal may only accept JPG or PNG.
Use local browser conversion and avoid sending originals to unrelated third-party services.
The converter runs in your browser and creates JPG files on your own computer.
Open HEIC to JPG converter